Why Personalisation Matters
If you’ve ever applied for a job and heard nothing back, you’re not alone. Many applicants send the exact same CV to every posting and get lost in the pile. Recruiters can spot a generic application in seconds.
The truth is, personalisation gets noticed. It shows you’ve understood the role, researched the company, and taken time to position yourself as the right fit.
But personalisation can be time-consuming. That’s where AI tools come in making customisation faster, smarter, and more strategic.
How AI Can Help in Your Job Applications
1. Tailoring Your CV to the Job Description
- Tools like Jobscan, ResumAI, and ChatGPT can analyse a job post, compare it to your CV, and highlight missing keywords.
- Many companies use Applicant Tracking Systems (ATS) to filter applications before a human even sees them.
- By adding relevant keywords (without stuffing), you improve your chances of getting past the initial filter.
2. Creating a Custom Cover Letter
- Instead of reusing the same opening paragraph, AI can suggest introductions that reference the company’s mission, recent achievements, or the specific role.
- For example, an AI tool can take this generic line:
“I am applying for the marketing executive position at your company.”
And refine it to:
“I am excited to apply for the Marketing Executive position at XYZ Ltd., a brand I admire for its data-driven campaigns and strong community engagement.” - Always edit to make it sound like you, not a bot.
3. Highlighting Relevant Achievements
- AI can help you filter your work history and select examples that match the role’s focus.
- Example:
- Applying for a cybersecurity role? Emphasise your penetration testing projects and security audits.
- Applying for a digital marketing role? Put your SEO, PPC, and campaign analytics up front.
4. Improving Language and Tone
- Some roles require formal, precise writing (e.g., law, finance), while others welcome creativity (e.g., advertising, design).
- AI can adjust your tone to match the company’s brand voice, making your application feel more aligned.
5. Portfolio Optimisation
- If you have a portfolio (code, designs, writing), AI can recommend which projects to feature first for maximum relevance.
- It can also help summarise complex projects into short, impactful descriptions.
Top AI Tools for Job Seekers
Here’s a quick guide to some AI tools worth exploring:
| Tool | Best For | Free / Paid |
| Jobscan | Matching CVs to job descriptions | Paid |
| ChatGPT / Claude | Generating tailored cover letters & CV lines | Free + Paid |
| Grammarly | Polishing grammar and tone | Free + Paid |
| Rezi | AI-powered CV builder | Free + Paid |
| Teal | Job application tracking & AI suggestions | Free + Paid |
| LinkedIn AI tools | Headline and summary improvements | Paid (Premium) |
Before & After AI-Enhanced CV Lines
- Before: Managed a team and improved sales.
- After (AI-enhanced): Led a cross-functional sales team of 8, achieving a 32% revenue increase over six months through targeted customer engagement strategies.
- Before: Worked on cybersecurity tasks.
- After (AI-enhanced): Conducted penetration tests and implemented security protocols, reducing system vulnerabilities by 27%.
What AI Can’t Replace
While AI speeds up customisation, you still need to:
- Research the company’s values and culture.
- Verify facts, names, and dates.
- Add genuine personal stories and achievements.
- Ensure that every statement is accurate.
Remember: AI is an accelerator, not a substitute for human effort.
Common AI Mistakes to Avoid
- Copy-pasting without editing – Recruiters can spot robotic, over-polished text.
- Keyword stuffing – Overloading with job description terms looks unnatural.
- Losing your own voice – AI is a guide, but the application should still sound like you.
- Ignoring company-specific details – AI won’t know everything unless you feed it the right info.
The Erudmite Advantage
At Erudmite, we teach students and professionals how to use AI tools strategically without losing authenticity.
Whether you’re a UK-bound graduate or a mid-career professional, we help you:
- Select the right AI tools for your industry.
- Balance automation with personalisation.
- Build applications that stand out to both ATS and human recruiters.
From UK student visa guidance to career counselling in Dubai, we ensure you have both modern tools and timeless career skills.
FAQs
1. Can AI tools write my entire CV for me?
They can, but we don’t recommend it. Use AI to refine, not replace, your original content.
2. Will recruiters know if I used AI?
If you personalise and edit, they won’t. Overuse of generic AI text is what gets noticed.
3. Are there free AI tools worth using?
Yes ChatGPT, Grammarly, and Teal offer free plans that work well for most job seekers.
4. Can AI help me prepare for interviews?
Definitely. AI can simulate interview questions based on the job description.
5. How does Erudmite help with AI-based applications?
We guide you in using AI ethically an
